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August 06.2025
2 Minutes Read

Exploring CEDIA's Strategic Vision for the Custom Integration Industry

CEDIA strategy for custom integration presentation at conference.

CEDIA's Vision: Transforming the Custom Integration Landscape

As the custom integration industry faces challenges ranging from economic uncertainty to a rapidly changing technological environment, CEDIA Global President and CEO Daryl Friedman is not just navigating these waters, but steering his organization toward a transformative future. Since taking the helm in late 2021, Friedman has committed to redefining CEDIA’s identity and advocating for the role of integrators as essential partners within the home design and construction ecosphere.

The Role of Advocacy in Modern Integration

At the heart of CEDIA’s mission is advocacy—one of Friedman's core focuses. The association is actively working on key legislative initiatives at both the state and federal levels. They aim to secure a stronger voice for integrators, ensuring that their contributions are recognized not only in homes but also amongst designers, architects, and builders, which ultimately benefits the entire industry.

Addressing Workforce Development Challenges

Friedman’s vision also encompasses significant workforce development efforts. In a landscape marked by gaps in skilled labor, CEDIA is dedicated to creating programs and resources that cultivate future talent. This commitment is vital for sustaining the industry’s growth as it becomes increasingly reliant on specialized knowledge and skill sets.

A Thriving Community Through Education and Connection

Education is another cornerstone of CEDIA’s evolving strategy. By offering training and resources, CEDIA empowers integrators to adapt to new technologies and trends. This education not only enhances individual careers but also strengthens the community as a whole, fostering connections among integrators, technology providers, and design professionals.

What Lies Ahead for the Custom Integration Industry?

As CEDIA prepares for Expo 2025 in Denver, it’s clear that the organization is laying the groundwork for a robust future in custom integration. Through advocacy, workforce development, and education, Daryl Friedman envisions a landscape where integrators are recognized as indispensable partners that can successfully navigate the complexities of modern home design and technology.

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